Sharper positioning.

Stronger market presence.

Broadcast Projects helps technically sophisticated companies improve how they are understood across the industry through sharper positioning, strategic visibility, industry outreach and stronger market-facing narratives.

Strategic Positioning

Clarify how your company is understood across the media and entertainment technology ecosystem. Align positioning, messaging, and market presence around a stronger commercial narrative.

Explore Strategic Positioning

Market & Press Visibility

Strengthen industry visibility around launches, partnerships, funding announcements, and key market moments through sharper communication and positioning.

Explore Market & Press Visibility

Trade Show Strategy

Approach IBC, NAB, and major industry events with clearer positioning, stronger outreach strategy, and more purposeful industry engagement.

Explore Trade Show Strategy

  • "Janet's advice and ideas have made a world of difference, and we're positive the impact of WABE is going to be felt for years to come."

    —Tessa Potter, President, Western Association of Broadcast Engineers (WABE), Canada

  • "Janet did an excellent job explaining the pitfalls of international communication. In particular, she explained the differences between British and American communication really well. We also love her weekly newsletter."

    — Stephan W., Business Development, Healthcare Research, Germany

  • “Janet’s seminar was excellent, combining high-quality material, practical exercises, and thoughtful responses to participants’ questions. I’ve already put some of her tips into practice, including revamping my LinkedIn profile, and look forward to applying more.”

    — Luca C. Research and Development, Audio Forensics, Germany

  • "The content was well prepared not only educational but also very entertaining."

    — Holger G., Senior Research Associate, R&D, Germany

Janet Greco

Why Broadcast Projects

Broadcast Projects helps media and entertainment technology companies clarify how they are understood across the industry.

We work with technically sophisticated teams to strengthen positioning, refine market-facing communication, and improve strategic visibility around launches, trade shows, partnerships, and growth initiatives.

Broadcast Projects is led by Janet Greco, an international advisor with experience across the European and North American media technology industry, spanning streaming, cloud, infrastructure, and ecosystem engagement.