Sharper positioning.

Stronger market presence.

Broadcast Projects helps technically sophisticated companies improve how they are understood across the industry through sharper positioning, strategic visibility, industry outreach and stronger market-facing narratives.

Strategic Positioning

Clarify how your company is understood across the media and entertainment technology ecosystem. Align positioning, messaging, and market presence around a stronger commercial narrative.

Explore Strategic Positioning

Market & Press Visibility

Strengthen industry visibility around launches, partnerships, funding announcements, and key market moments through sharper communication and positioning.

Explore Market & Press Visibility

Trade Show Strategy

Approach IBC, NAB, and major industry events with clearer positioning, stronger outreach strategy, and more purposeful industry engagement.

Explore Trade Show Strategy

  • "Janet's advice and ideas have made a world of difference, and we're positive the impact of WABE is going to be felt for years to come."

    —Tessa Potter, President, Western Association of Broadcast Engineers (WABE), Canada

  • "Janet did an excellent job explaining the pitfalls of international communication. In particular, she explained the differences between British and American communication really well. We also love her weekly newsletter."

    — Stephan W., Business Development, Healthcare Research, Germany

  • "Janet's seminar was excellent: high-quality material, useful exercises related to the topics, flexibility in responding to participants' questions and comments, and regular newsletters which kept the participants engaged. I've already put into practice some of the tips, such as revamping my LinkedIn profile, and I look forward to tackling the other tips she gave us."

    — Luca C. Research and Development, Audio Forensics, Germany

  • "The content was well prepared not only educational but also very entertaining."

    — Holger G., Senior Research Associate, R&D, Germany

  • "From our first engagement on press releases, Janet’s work was flawless. She quickly became our go-to partner for PR, brand building, and strategic communications, delivering polished messaging that truly resonated with our audiences. Her support went far beyond PR—she helped streamline our communications and internal processes, and even guided us through critical commercial negotiations. Her deep understanding of the tech industry and ability to turn complex challenges into clear, actionable strategies made her an invaluable partner. If you’re looking for someone who truly understands your business and can elevate it, Janet is your best choice."

    — Romain Bouqueau, CEO, Motion Spell, France

Janet Greco

Why Broadcast Projects

Broadcast Projects helps media and entertainment technology companies clarify how they are understood across the industry.

We work with technically sophisticated teams to strengthen positioning, refine market-facing communication, and improve strategic visibility around launches, trade shows, partnerships, and growth initiatives.

Broadcast Projects is led by Janet Greco, an international advisor with experience across the European and North American media technology industry, spanning streaming, cloud, infrastructure, and ecosystem engagement.